Prioritizing for Profit

room: Regency A — time: Thursday 14:45-15:30, Thursday 16:00-16:45, Thursday 14:00-14:45, Thursday 16:45-17:30
Level: Practicing

This tutorial will provide you with a proven process for how to prioritize a backlog for profit. It will debunk the mistaken theory that you can prioritize a backlog for ROI and provide concrete examples of how to structure backlogs to meet the needs of key stakeholders, align your backlog to corporate strategy, and show how your release will drive profit. By following the process described in this tutorial, agile product managers / product owners can create backlogs that support the company’s longer-term goals as well as short-term development needs.

Process/Mechanics

This tutorial will consist of a slides and interactive exercises. The interactive exercises will include both in-person and online tools.

Learning outcomes
  • How to identify and prioritize stakeholder preferences
  • How to align your backlog to corporate strategy
  • How to prioritize backlog items that increase profitability
  • How to prioritize backlog items that improve the system architecture
Featured participants
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